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The Importance of Engine Filtration
Compared to microscopic dirt particles,
your engine is a Goliath, roaring with heat and energy as
it converts fuel into raw horsepower. But despite all this
power, your engine is extremely vulnerable to the threat
of microscopic engine dirt. In fact, if unchecked, this
tiny menace will dramatically erode your engine's performance
and can eventually cripple it beyond repair.
THE PROBLEMS
Engine Wear - Automotive experts
agree that dirt is the number one cause of engine wear.
At first glance, it does not seem possible. Engine
dirt particles are so small- mere dust specs-
and an engine is a highly sophisticated piece of machinery,
crafted from the most durable metal alloys. How can
these minute particles bring down such a high-tech giant?
The answer lies in the fact that dirt particles are extremely
abrasive. They consist of razor-like flakes of road
dust and airborne grit drawn into the engine through
the air intake, as well as manufacturing scarf and wear
metal particles generated inside the engine. These
particles are carried by the oil into the precision clearances
between bearings and other moving parts. Once they
work in between these parts, they grind and gouge surfaces,
altering clearances, and generating more abrasive debris.
As this wear cycle continues, precision components become
progressively sloppy and fatigued until they fail altogether.
Oil Degradation - In
addition to physically assaulting engine components, dirt
and other contaminants work to degrade the oil that provides
vital engine lubrication. Sooty particles generated
during combustion can be forced past piston rings and into
the oil. These particles act like tiny sponges, absorbing
critical additives and shortening oil life. Soot also
wreaks havoc with viscosity by causing oil to thicken.
And in the presence of moisture, common by-products of combustion
will react chemically to produce corrosive and rust-producing
acids.
THE SOLUTION
AMSOIL Oil and Air Filters
- Filtration is the key to preventing costly repairs
caused by engine dirt. Filtration is simply a method
of removing contaminants by trapping and holding them outside
the system of oil circulation. In order for filtration
to be truly effective, however, it must be able to capture
contaminants of all types and sizes.
AMSOIL has developed a complete
line of sophisticated filtration products designed to offer
the best protection available against virtually all harmful
engine contaminants. With an AMSOIL Ea Air Filter,
an AMSOIL Ea Oil Filter and an AMSOIL By-Pass Oil Filter,
your engine can run long and hard with outstanding protection
against engine dirt.
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AMSOIL Introduces Ea
Oil Filters with Nanofiber Technology!
Another Revolutionary
Step for Automotive and Light Truck Applications

AMSOIL INC. of Superior, WI announces the
introduction of its new Ea Oil Filter line featuring advanced
full synthetic nanofiber technology. The new Ea Oil Filters
tout improved lubricant flow, improved cold-start performance,
reduced operating costs and extended service intervals.
AMSOIL Ea Oil Filters are the highest efficiency filters
on the market for automotive and light truck applications.
AMSOIL is the first in the industry to
offer a full synthetic media in a cartridge style filter.
The Ea synthetic media is made of fibers with a controlled
size and shape that are significantly smaller in diameter
than conventional filters. Extensive testing shows that
AMSOIL Ea Oil Filters provide a near perfect absolute efficiency
rating.
Development of this new filter involved
partnerships with global filtration industry leaders.
The collaborative effort was orchestrated by AMSOIL with
the aim of producing a filter unsurpassed in efficiency
and service life.
Benefits include:
25,000 miles or one year service life in cars and
light trucks
Higher capacity than competing filter lines
Excellent flow characteristics
Reduced engine wear
Certified OEM fitment
The filters also feature fully tucked seams,
a molded element seal, roll-formed threads and a long-lasting
premium grade silicone anti-drain valve.
Fast
Fact: A nanofiber is less than one micron in
diameter. A human hair is 80 microns.
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Advanced Full Synthetic media. Small, consistent
fibers trap smaller and hold more contaminants:
restriction is lower. |
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AMSOIL Announces Absolute Efficiency Ea
Air Filters (EaA) with Nanofiber Technology for Automotive
and Light Truck Applications

AMSOIL INC. of Superior, WI announces the
introduction of a new premium, high efficiency air filter
utilizing nanofiber technology with a four year/100,000
mile service life guarantee and superior air flow. Positioning
itself to be a world class leader in filtration, the AMSOIL
Ea Filter is incomparable in both design and performance.
In lab testing Ea media with nanofibers
removed 5 times more dust than the average cellulose filter
and 50 times more dust than the average wet gauze media.
Ea media also has 3 times the airflow of cellulose filters
and is equal to wet gauze filters at the very low 0.5 inches
of restriction. The proprietary Ea media held 15 times
more dust than the average wet gauze type filter.
In short, AMSOIL Ea Filters offer superior performance in
the three critical performance benchmarks of efficiency,
flow and capacity.
Fast Fact: A nanofiber
is less than one micron in diameter. A human hair
is 80 microns.
1000
x Scanning Electron Microscope Images
Red circles represent the diameter of a 2 micron
and a 5 micron particle
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What are the Benefits?
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Extends service intervals through
increased Capacity
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Better Capacity
than wet cotton gauze or cellulose
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Offers a high level of engine
protection though Efficiency
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Better Efficiency
than wet cotton gauze or cellulose
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Highest Efficiency
rating in the industry
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Maintains high permeability or
Flow through it
life cycle
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Advanced "Cleanable"
properties and attributes (reusable)
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100,000 mile AMSOIL guarantee
/ Extended Service Intervals
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Cost effective / Reduced operation
costs
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Elimination of potential OEM
warranty issues
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Donaldson filters are now available through
all AMSOIL distribution channels which include over 80,000
Dealers world wide.
About Donaldson
Company, Inc.
Donaldson Company, Inc. is a leading worldwide provider
of filtration systems and replacement parts. Founded in
1915, Donaldson is a technology-driven company committed
to satisfying customer needs for filtration solutions through
innovative research and development. Donaldson serves customers
in the industrial and engine markets including contamination
control in fluid power systems, bulk fuel and lube filtration,
in-plant air cleaning, compressed air and gas purification,
power generation, disk drive and microelectronics filtration,
off-road equipment and trucks.
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The synthetic
nanofiber media featured in AMSOIL Ea Motorcycle Air
Filters have sub-micron diameters and small inter-fiber
spaces, resulting in more contaminants being captured
on the surface of the media and lower restriction.
Product Code: EAAM
(more
product info) |
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The unique
construction and full-synthetic media of AMSOIL Ea Motorcycle
Oil Filters allow them to provide unmatched performance
in motorcycles and other power sports equipment. EaOM
Filters last longer, stop smaller dirt particles and
offer less restriction than other filters.
Product Code: EAOM
(more
product info) |
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In
the last two years, AMSOIL has introduced more new products
and made more technical advances than during any other period
in the companys storied 33-year history. AMSOIL now
provides engine oils for nearly every application, multiple
gear oils, greases, fuel additives and appearance products.
To offer a more wellrounded selection of automotive products,
AMSOIL also offers high quality products from other manufacturers
such as BOSCH. Recently, AMSOILs focus has been on the
filtration market. The recently launched Ea Filter line includes
the finest filtration products in the world for the auto/light
truck market, and Donaldson covers the heavy-duty market.
To complement the Ea line of filters, AMSOIL now offers WIX
filters, allowing one-stop shopping for automotive customers.
AMSOIL will carry over 700 WIX air, oil, fuel, racing and
transmission filters for automotive and light truck applications.
A History of
Excellence
WIX is well-known around the world for its innovative filtration
products for the automotive and light truck market. Founded
in 1939, the Gastonia, N.C., company earned acclaim during
World War II when it created an oil filter out of a paper
tube, wooden plugs and yarn when steel was in short supply.
In 1954 WIX created the revolutionary spin-on oil filter
that was eventually adopted as original equipment on most
vehicles.
Today WIX manufactures some of the best
air, lube, cabin air, fuel crank case breather and transmission
filtration products on the market. The company is also widely
known for its support of NASCAR.
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WIX filters
are supplemental to AMSOIL Ea filters, therefore AMSOIL
will not offer any WIX filtration products that cross
to an Ea filter. WIX filters should be changed in accordance
with original equipment manufacturers (OEM) recommendations.
Product Code: WIX
(more
product info) |
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The
first fully engineered filter of its kind, the WIX AquaChek®
air drying filter eliminates the passthrough of free water
from air compressors to tools and equipment. The revolutionary
polymer filtration technology and spin-on installation of
WIX AquaChek® filters set a new standard for compressed
air moisture control.
Product Code: WIX AC
(more
product info) |
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